Korean culture is gaining popularity all across the world and Glass Skin is the New Beauty Standard. Indians aspiring for glass skin are dependent on Imported Korean products. 

These products are formulated as per the needs of Korean skin and climate which is cold and dry with low exposure to sunlight whereas Indian skin and climate condition is totally different with variable weather conditions throughout the calendar and comparatively hot and humid with high exposure to sunlight than Korea.

 

 

As the conditions are different and so are the challenges. Glass skin is all about deep hydration for a plump, dewy glow — a method that works well in Korea’s mild climate. But Indian skin faces extra challenges: tanning, pigmentation, acne, and pollution which is overlooked by global brands. While hydration is key for a healthy, radiant look, to achieve glass skin it must be paired with targeted care.

 

 

We at RiceKraft have done extensive research to study Indian skin’s fundamentals. It understands the requirements deeply and has arrived at the conclusion– since the problem is local, the solution too has to be localized.

At RiceKraft, we adapt the K-beauty glow to Indian skin — combining hydration with actives that treat and transform. Because real glass skin in India needs more than just moisture.

Ricekraft is an enhanced K-Beauty brand providing Clean and Effective products for the Indian Skin, Climate and Pocket.